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Seven things that suggest that you're easy to do business with

  1. Include a statement on your homepage that says something along the lines of: 'Call now and let us do all the work for you (at no cost to you!)'
  2. Ensure that you’re quick and easy to contact - through whatever channel the customer prefers, from a live chat tool, to email, text, post, or via a direct line telephone number (that’s answered quickly).
  3. Plus ensure that your ‘contact us now’ call to action is easily visible on every page of your website.
  4. Offer an instant quotation tool on your homepage.
  5. If you have one, promote your free, in-house claims service (with its own claims charter)
  6. Offer a written guarantee of consistent high quality customer service.
  7. And if you’re potentially their local broker, explain how welcome they'll be to visit you at your offices.