Close
Log in Register

Agree when/how often analysis should take place



The best performing companies view their metrics in real time and track results weekly, monthly and quarterly.

The benefits of doing this include:

  1. You can immediately see where you are improving and where you are not.
  2. Key elements of the campaign can be adjusted to maximise response rates.
  3. The results from testing can be implemented immediately.
  4. Budgets are used more cost effectively (delivering a higher ROI).